"In real life, strategy is actually very straightforward. You pick a general direction and implement like hell"

- -Jack Welch in Winning, 2005 - -



"Do not repeat the tactics which have gained you one victory, but let your methods be regulated by the infinite variety of circumstances" 

- -Sun Tzu c. 490 BC, Chinese military strategist --



"The essence of strategy is choosing what not to do."

--Michael Porter--


“When you decide to attack, keep calm and dash in quickly, forestalling the enemy...attack with a feeling of constantly crushing the enemy, from first to last.”  --Miyamoto Musashi--

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